Cushman Wakefield Excellerate

Excellerate Brand Management handles all the marketing for top South African malls, including Sandton City and Eastgate. I worked on their pitch for Old Mutual’s mall portfolio (Gateway, The Zone, Cavendish Square). I came up with EBM’s positioning of being the UNSAME agency and wrote the video script to introduce the concept. I also helped create individual ad and experiential campaigns for …

Bakos Brothers

Bakos Brothers is one of South Africa’s leading furniture brands, synonymous with style and success. I’m helping their agency, Grid Worldwide, create the brand’s new identity and advertising campaign. I wrote Bakos Brothers’ new strap-line, “Make the good life great”. I created the brand’s new tone-of-voice. And I’m writing their new series of press ads.