I’m helping Ogilvy with through-the-line copywriting on a bunch of their biggest accounts, including DStv and KFC. It’s work across all media: TV, radio, outdoor, digital and social. Ogilvy’s one of the nicest bunch of people I’ve worked with, so enjoying the work!
I helped Builders with copywriting for their new Power Tools promotion. The project was a lot of fun on which to work – and I wrote all the elements of their campaign, from radio and billboards to social media and SEO web content.
People all over the world trust the BBC to deliver impartial news, no matter what the circumstances. And watching and absorbing that news will have a profound effect on the audience, resulting in millions of well-informed viewers. I wrote the lines for this billboard campaign that ran globally, from Sao Paolo to Mumbai.