Advertising during the Olympics can be a problem for a brand, especially if their main competitor is an official sponsor. That why Omo took a fresh spin on achieving athletic glory, reminding moms that every gold medalist started out as…
This summer’s promotion for Microsoft shows just how much people can add to the season with the brand. From Lumia to Xbox to Windows, Plus More Summer captures the spirit of a brand encouraging people to enjoy the good times.…
Thanks to being low in saturated fats, Flora margarine has been proven to be good for your heart. This comes in handy when a human’s most fragile organ has to deal with life’s little (and big) shocks. This campaign took…
The Endangered Wildlife Trust (EWT ) is a non-profit organisation that is dedicated to conserving threatened species and ecosystems in Southern Africa. They do this not only for the benefit of nature but for the benefit of people too. I…
Hug in a Mug is an exciting new range of delicious hot drinks from House of Coffees. I worked with their agency, Grid, on the project. I came up with the name “Hug…
What’s funnier than a fruit joke? A fruit telling a fruit joke. I created an animated TV campaign, using characters to support the launch of a new ice cream, Fruttare, which was made with real fruit. I was responsible for…
Exploring their interests (and getting dirty along the way) is one of the best ways for kids to grow as individuals. Omo recognises this, encouraging moms to give the children the freedom to learn and develop their own talents, safe…
It was International Women’s Day – and that should apply to all females, human and otherwise. I took a humorous approach in this copy-only ad for the AACL, reminding everyone that spaying their female animals directly contributes to their general…
For the small and medium business owner, it’s all about having enough liquidity to grow. This campaign illustrated how Barclaycard Business could help company owners achieve their goal. It put the power into every Barclaycard holder.