Category New clients

No Sweat

I’ve worked with No Sweat, the recruiters for the freelance ad industry, for a number of years. I have held several positions including senior copywriter and creative director. Agencies have included Excellerate Brand Management, McCann Worldgroup and others. I received very positive feedback…

Broll Property Group

Broll Property Group is one of Africa’s leading commercial property services company, serving both the investor and occupier market. I’ve been helping their advertising partner, Your Brand Agency, to hone messages for everything from press releases to coffee table books.

SANParks Golden Classics

I worked with the team at Basilmin to write marketing copy for the second annual Golden Classics Festival in Golden Gate National Park. The inaugural event was a huge success and this one promises to be the same.

Limelight SA

I’ve been helping Limelight SA with conceptualisation and promotional copywriting. They’re a great bunch of people with an enviable client list including Revlon, Clere, Twizza and many more.

Mad Giant

I’m helping one of the country’s fastest growing craft brewers hone their advertising and marketing. This includes working with their ad agency to write their manifesto, posters and more. Here’s to the Mad Giant!

Builders

Builders Warehouse is synonymous with DIY. I’m helping the marketing team implement the new brand tone of voice, ensuring it’s consistent, whatever the medium. I have also been writing all their copy for press and online. And they’re a nice…

Nandos Loja

I’m helping the team at Nandos’ merchandising arm, Loja. It’s great fun working on such a lovely brand, creating and maintaining a unique voice. I’m writing the copy for their website and social media platforms. And, of course, enjoying the…

Cushman Wakefield Excellerate

Excellerate Brand Management handles all the marketing for top South African malls, including Sandton City and Eastgate. I worked on their pitch for Old Mutual’s mall portfolio (Gateway, The Zone, Cavendish Square). I came up with EBM’s positioning of being the…

Hunt Lascaris TBWA

I have been working at Hunts Lascaris as a freelance senior copywriter. My accounts include Nissan, MTN, Standard Bank, Distell and many more. They’re a great bunch to work with and we’ve been doing some great work.